Do you use an email sending platform like Sendgrid or Mailchimp? If yes, then it might be reasonable to start with their built-in email editors.It is useful for developers in your team who work with creating user notifications or custom improvements, which should be exported/imported to/from another system. Do you need to edit the email code? Even if you are a marketer who prefers a drag and drop builder and your answer is “never”, you might still need it.Before you start comparing different tools, answer a couple of questions below. You would like it to have a user-friendly interface and to be easy to use, offer reasonable pricing, and, probably, several extra features like an illustrations library.
For sure, you need to create a responsive email template to be rendered well on different devices in various email clients. When you just start working with the email functionality, you should understand what you actually need first.
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